This TV personality's profile continues to grow each year, with his natural, down to earth charm: everyone loves Grant Denyer! Whether it is from his past weather wagon reports, 'Dancing with the Stars', or hosting ability, many Australians know him. Even off-air, this highly talented individual is making a name for himself as a racing car driver in the V8 Utes series.

The Brief

Provide a resource that enabled Grant's ever growing number of fans to be able to keep up to date with his activities, and interact with him in a leveraged way. Over time, collect a database of fans so that he can further interact with them more personally on an ongoing basis.

The solution

A simple website with an ever growing portfolio of video clips and media releases that would satisfy any fan of Grant's. In addition to the website, create a database marketing solution that would enable Grant to send personalised birthday e-cards, media releases and updates to fans.

Products Used

• 3rd Generation Website
• Article Library
• Ecards
• Send Me a Message
• Photo Gallery
• Email Marketing

View website: www.grantdenyer.com

Other Case Studies: